House of Hair

   I work closely with Vicki, the owner of House of Hair, to help build her personal brand as a hairdresser with over 22 years of experience. Vicki specialises in balayage and blonde colouring techniques, and our goal is to showcase her skills and knowledge through social media, positioning her as an expert in the industry.

Vicki aims to offer 1-1 and group training sessions, along with masterclasses in advanced colouring techniques, starting in 2025. We’ve been developing her Instagram and TikTok accounts to build her online presence and attract new clients. In the first few weeks of posting on TikTok, one video went viral with 950k views, showing the growing interest in her work.

Our content strategy highlights her transformations, shares tips, and gives insights into her colouring techniques. This approach is helping build Vicki’s personal brand and prepare for future training opportunities. I’m excited to see her brand grow in 2025.

Watch the viral video here.